Mead Johnson Roadshow

We were at Jusco Maluri on 20 June 2010, initially thought I'll just drop by and see what it was about, thinking that, I've been a loyal customer of Mead Johnson for almost 5 years (2005 - 2009), what they want to tell about... And the promoter kept approaching Ian & Zyta to play with the education kits...

How DHA is important for the children?  And how every milk company claims to incorporate sufficient DHA for children’s development?  Well, I finally understand what is DHA… DHA is Docosahexaenoic Acid or about how Mead Johnson was the first milk powder brand to add DHA in their infant formula.  Though our body creates DHA from the raw food we consume, but it’s slow and inefficient so having a consistent and adequate intake of DHA is important for the development of the brain.  DHA is the main substance in the surface covering of the brain cells (which we all know develops rapidly in the first 2 years) and controls the release and uptake of brain messengers (helps in “communication” between the brain cells)… SO it helps with the children’s absorption of what we try to teach them, and to actually learn to apply them… From age 2 to adult, their brain cells development will only grow for like another 21%, so it’s really crucial to be providing them sufficiently in the first 2 years...